UX/UI design / interaction / business change
Design & change
Clear, accessible services from complex systems.
Design and change experience across banking and government. Based in Salford. Open to new roles.
- Experience
- Barclays · HMRC
- Focus
- Design · Research · Delivery
- Based
- Salford, Greater Manchester
- Status
- Open to new roles
01 / Mobile interface design
Making a payment feel understandable
Barclays context: I led design work on Launchpad and contributed design and prototyping to Barclays Mobile Banking and Pingit. The visuals below revisit Pingit only.
Pingit / retrospective reconstruction
01 Clear brand identity
Created the brand guidelines and ensured they were followed by the developers.
02 Obtain user feedback
Through user research and surveys.
03 Trialled new features
Pioneered new features for our customers in an intuitive way.
Responding to research and refining the design
Working alongside user researchers, I used findings from testing to inform design and prototype iterations. My contribution was to translate those findings into clearer screen layouts, interaction flows and visual hierarchy, working with colleagues to refine the experience.
This reconstruction illustrates the design rationale: a focused recipient-entry step, a review screen that brings key payment details together before commitment, and a clear confirmation showing what happened next. These choices aim to reduce uncertainty and make the payment journey easier to follow.
Not original Barclays screens or an exact historical reproduction. Product details shown are illustrative.
02 / Workflow & information design
Making complex work easier to follow
At HMRC, internal change requests moved through several teams to establish what work was needed, who would contribute and what the combined response should contain. Jira tracked the work, supported by requirements documents and responses from contributing teams. When we started, there was no shared standard operating procedure manual.
Reconstructed from a Miro board
Starting point
What needed attention
No shared SOP manual
The process was not supported by a standard procedural guide.
More fields to complete
The Jira form contained fields that were later removed.
A route needing clarification
The focus of my work: defining personas and the main successful route.
My contribution
What changed, as part of the team
- Documented
Guidance colleagues could follow
Helped establish SOPs explaining triggers, required information, actions, responsibilities and outputs.
- Simplified
Less form-filling
Helped reduce the number of Jira fields. Exact fields and counts are not available.
- Clarified
A clearer route
Helped define the happy path and consider different users through persona work.
Reconstructed journey
The main successful route
- 1 · Phase 1
Understand the request
Review the proposed change and identify the teams likely to be affected.
- 2 · Phase 1
Prepare the work
Clarify requirements, identify responsibilities and create the necessary Jira subtasks.
- 3 · Phase 2
Gather team responses
Track contributions and separate completed responses from those needing follow-up.
- 4 · Phase 3
Bring the response together
Check scope, assumptions and dependencies for gaps or contradictions.
- 5 · Phase 3
Review and hand over
Prepare a coherent response explaining what is included and what happens next.
How my contribution supports every stage
- Documented. SOP prompts for each stage: What starts this step? What information is needed? Who acts next? What marks completion?
- Clarified. The happy path above, with different users considered through persona work.
- Simplified. Fewer Jira fields to complete while tracking the work.
Ideas I implemented
Conditional questions
Show extra fields only when relevant, subject to checking information requirements.
Clear correction route
Explain what is missing and how to resolve it before progressing.
Review before hand-over
A concise summary with a chance to correct information.
Retrospective, simplified reconstruction, not an original HMRC artefact.
More experience
Complex systems. Human outcomes.
Selected experience from banking and government.
Barclays Mobile Banking
Design and prototyping contributions, informed by collaboration with user researchers.
Pingit
Peer-to-peer payments. Flows to send and receive money quickly and confidently. See the reconstruction above.
Launchpad
Led design work on a platform where customers could test beta features for Barclays Mobile Banking.
HMRC: process & digital change
Process analysis, proposals and clear communication to support change across business functions.
Skills
Design, research and delivery
Interaction design and prototyping, research collaboration, and practical business change experience.
Design
- UX/UI and interaction design
- User journeys and flows
- Prototyping
- Accessibility and inclusive design
- Visual and graphic design
- GOV.UK Design System
- WCAG 2.2
Research and analysis
- Working with user researchers
- User needs from evidence
- Process analysis
- Requirements
- Cost, risk and impact assessment
Change and delivery
- Agile
- DevSecOps
- Continuous improvement
- Stakeholder engagement
- Training and onboarding
- ITIL 4 Foundation
- PRINCE2 and ITIL v3 course study; exams not taken
Tools
- Figma
- Adobe XD
- Illustrator and Creative Suite
- CorelDRAW
- QuarkXPress
- Jira and Confluence
- Video, animation, photography
Experience
Eight years in government, four in banking
Business Change Analyst
HM Revenue and Customs, Salford
- Started on the software development apprenticeship, then moved into business administration and technical business analysis.
- Jointly led process improvements across business functions, working with architects, subject matter experts and external suppliers.
- Worked with architects, experts and suppliers to scope, cost and deliver new processes and digital solutions.
- Assessed feasibility and impact using data, and explained risks and dependencies to wide audiences.
- Acted as a DevSecOps champion, helping teams adopt automation and collaborative ways of working. Developed training materials, templates and onboarding resources.
Digital design and communication
Barclays, Digital and Mobile Team
- Led design work on Launchpad; contributed as a designer and prototyper to Barclays Mobile Banking and Pingit.
- Produced interaction flows, interface patterns, prototypes and proofs of concept. Collaborated with user researchers and translated research findings into design iterations.
- Produced internal communications, videos, presentations and event graphics.
- Won a Barclays Star Award after the team won a hackathon with its design work, and recognition for championing LGBTQ+ inclusion.
Freelance Graphic and Web Designer
Self-employed
- Websites and digital assets for small businesses, from concept to print and online publishing.
Career break
Full-time family caring.
Earlier experience includes print production at fullcolour.com and Minuteman Press, and retail management. Additional experience includes charity administration at Positive Steps and Customer Committee membership at Salix Homes.
Contact
Let's talk about your next role
Open to UX/UI, interaction design and business change roles.
- james.evans.mcr@gmail.com
- james-evans-14b74237b
- Based
- Salford, Greater Manchester
Download my CV
Choose the version relevant to your role. Updated 26 October 2026.

